In addition to her acclaimed portraits, abstract paintings and prints Rachel Clark also runs a life painting and drawing school. The requirement for this website was to show both with a clear distinction between them while keeping the overall style cool and understated.
Clear channels achieve this from the outset driving visitors into the website and extensive galleries display Rachel’s work to the full. The school section is full of information helping to convert a prospect to a student with ease and using video to present close up detail of her paintings and student testimonials helps to give the site a feeling of intimacy, as well as helping the SEO.
